Brand identity

Black Fish

A typographic logo and supporting illustration for a Japanese restaurant in Guarulhos.

Black Fish visual identity

Client

Black Fish

Service

Brand identity

Year

2021

Black Fish Sushi is a Japanese restaurant in Guarulhos, São Paulo. The brand wanted its design to convey the experience of Japanese cuisine. We developed a fully typographic logo that expresses the standards and quality at the heart of the restaurant. A supporting illustration with simple, delicate lines adds another layer to the visual identity.

Black Fish detailed red line illustrations of fish forming a decorative pattern on a kraft background.

Character in the details.

​

A typographic logo expresses the restaurant’s standards, while a delicate line illustration adds another dimension to the identity.

Black Fish restaurant wordmark in warm beige over a red line illustration of a fish on a black background.
Black Fish brand graphic with the bfish monogram, red equals sign and the tagline “fish, love & sushi” on kraft and black backgrounds.
Black Fish bus shelter advertisement featuring sushi photography, the restaurant tagline and promotional price.
Black Fish restaurant apron, ceramic plate and branded chopsticks on red and black backgrounds.
Black Fish kraft takeaway bag with the restaurant wordmark and a red branded seal.

Have a project in mind? / 04

Let's talk?

Contact us.

↗︎

contato@barone.design

São Paulo → Worldwide

© 2016–2026 BARONE DESIGN LTDA

INSTAGRAM ↗︎

BEHANCE ↗︎

LINKEDIN ↗︎

Replay intro ↗

Back to top ↑

Barone Design

Contact ↗︎

16:38:34 GMT−3

São Paulo, Brazil

[

Menu

]

Zaylu Resort wordmark over a green mosaic pattern

2026

Zaylu Resort

Brand identity

Zaylu Resort wordmark over a green mosaic pattern

2026

Yvi

Brand identity

Zaylu Resort wordmark over a green mosaic pattern

2024

Bliz

Brand identity

Zaylu Resort wordmark over a green mosaic pattern

2023

iPlanet®

Brand identity

Zaylu Resort wordmark over a green mosaic pattern

​

Obli

Brand identity

Zaylu Resort wordmark over a green mosaic pattern

​

Ana Maria

Campaign

Zaylu Resort wordmark over a green mosaic pattern

2024

RAP10 Tapioca

Campaign

Zaylu Resort wordmark over a green mosaic pattern

2021

Extreme Health & Co.

Brand identity

Zaylu Resort wordmark over a green mosaic pattern

2024

Faixa Azul® (Vigor)

Campaign

Zaylu Resort wordmark over a green mosaic pattern

2022

Gritômetro da ALE

Brand identity

Zaylu Resort wordmark over a green mosaic pattern

2021

Black Fish

Brand identity

Zaylu Resort wordmark over a green mosaic pattern

2022

Se Joga Nas Trips®

Brand identity

Zaylu Resort wordmark over a green mosaic pattern

2021

The Public House®

Brand identity

Zaylu Resort wordmark over a green mosaic pattern

2024

Bonu® Incorporadora

Brand identity

Brand identity

Black Fish

A typographic logo and supporting illustration for a Japanese restaurant in Guarulhos.

Black Fish visual identity

Client

Black Fish

Service

Brand identity

Year

2021

Black Fish Sushi is a Japanese restaurant in Guarulhos, São Paulo. The brand wanted its design to convey the experience of Japanese cuisine. We developed a fully typographic logo that expresses the standards and quality at the heart of the restaurant. A supporting illustration with simple, delicate lines adds another layer to the visual identity.

Black Fish detailed red line illustrations of fish forming a decorative pattern on a kraft background.

Character in the details.

​

A typographic logo expresses the restaurant’s standards, while a delicate line illustration adds another dimension to the identity.

Black Fish restaurant wordmark in warm beige over a red line illustration of a fish on a black background.
Black Fish brand graphic with the bfish monogram, red equals sign and the tagline “fish, love & sushi” on kraft and black backgrounds.
Black Fish bus shelter advertisement featuring sushi photography, the restaurant tagline and promotional price.
Black Fish restaurant apron, ceramic plate and branded chopsticks on red and black backgrounds.
Black Fish kraft takeaway bag with the restaurant wordmark and a red branded seal.

Have a project in mind? / 04

Let's talk?

Contact us.

↗︎

contato@barone.design

São Paulo → Worldwide

© 2016–2026 BARONE DESIGN LTDA

INSTAGRAM ↗︎

BEHANCE ↗︎

LINKEDIN ↗︎

Replay intro ↗

Back to top ↑

Barone Design

Contact ↗︎

16:38:34 GMT−3

São Paulo, Brazil

[

Menu

]

Zaylu Resort wordmark over a green mosaic pattern

2026

Zaylu Resort

Brand identity

Zaylu Resort wordmark over a green mosaic pattern

2026

Yvi

Brand identity

Zaylu Resort wordmark over a green mosaic pattern

2024

Bliz

Brand identity

Zaylu Resort wordmark over a green mosaic pattern

2023

iPlanet®

Brand identity

Zaylu Resort wordmark over a green mosaic pattern

​

Obli

Brand identity

Zaylu Resort wordmark over a green mosaic pattern

​

Ana Maria

Campaign

Zaylu Resort wordmark over a green mosaic pattern

2024

RAP10 Tapioca

Campaign

Zaylu Resort wordmark over a green mosaic pattern

2021

Extreme Health & Co.

Brand identity

Zaylu Resort wordmark over a green mosaic pattern

2024

Faixa Azul® (Vigor)

Campaign

Zaylu Resort wordmark over a green mosaic pattern

2022

Gritômetro da ALE

Brand identity

Zaylu Resort wordmark over a green mosaic pattern

2021

Black Fish

Brand identity

Zaylu Resort wordmark over a green mosaic pattern

2022

Se Joga Nas Trips®

Brand identity

Zaylu Resort wordmark over a green mosaic pattern

2021

The Public House®

Brand identity

Zaylu Resort wordmark over a green mosaic pattern

2024

Bonu® Incorporadora

Brand identity

Brand identity

Black Fish

A typographic logo and supporting illustration for a Japanese restaurant in Guarulhos.

Black Fish visual identity

Client

Black Fish

Service

Brand identity

Year

2021

Black Fish Sushi is a Japanese restaurant in Guarulhos, São Paulo. The brand wanted its design to convey the experience of Japanese cuisine. We developed a fully typographic logo that expresses the standards and quality at the heart of the restaurant. A supporting illustration with simple, delicate lines adds another layer to the visual identity.

Black Fish detailed red line illustrations of fish forming a decorative pattern on a kraft background.

Character in the details.

​

A typographic logo expresses the restaurant’s standards, while a delicate line illustration adds another dimension to the identity.

Black Fish restaurant wordmark in warm beige over a red line illustration of a fish on a black background.
Black Fish brand graphic with the bfish monogram, red equals sign and the tagline “fish, love & sushi” on kraft and black backgrounds.
Black Fish bus shelter advertisement featuring sushi photography, the restaurant tagline and promotional price.
Black Fish restaurant apron, ceramic plate and branded chopsticks on red and black backgrounds.
Black Fish kraft takeaway bag with the restaurant wordmark and a red branded seal.

Have a project in mind? / 04

Let's talk?

Contact us.

↗︎

contato@barone.design

São Paulo → Worldwide

© 2016–2026 BARONE DESIGN LTDA

INSTAGRAM ↗︎

BEHANCE ↗︎

LINKEDIN ↗︎

Replay intro ↗

Back to top ↑

Barone Design

Contact ↗︎

16:38:34 GMT−3

São Paulo, Brazil

[

Menu

]

Zaylu Resort wordmark over a green mosaic pattern

2026

Zaylu Resort

Brand identity

Zaylu Resort wordmark over a green mosaic pattern

2026

Yvi

Brand identity

Zaylu Resort wordmark over a green mosaic pattern

2024

Bliz

Brand identity

Zaylu Resort wordmark over a green mosaic pattern

2023

iPlanet®

Brand identity

Zaylu Resort wordmark over a green mosaic pattern

​

Obli

Brand identity

Zaylu Resort wordmark over a green mosaic pattern

​

Ana Maria

Campaign

Zaylu Resort wordmark over a green mosaic pattern

2024

RAP10 Tapioca

Campaign

Zaylu Resort wordmark over a green mosaic pattern

2021

Extreme Health & Co.

Brand identity

Zaylu Resort wordmark over a green mosaic pattern

2024

Faixa Azul® (Vigor)

Campaign

Zaylu Resort wordmark over a green mosaic pattern

2022

Gritômetro da ALE

Brand identity

Zaylu Resort wordmark over a green mosaic pattern

2021

Black Fish

Brand identity

Zaylu Resort wordmark over a green mosaic pattern

2022

Se Joga Nas Trips®

Brand identity

Zaylu Resort wordmark over a green mosaic pattern

2021

The Public House®

Brand identity

Zaylu Resort wordmark over a green mosaic pattern

2024

Bonu® Incorporadora

Brand identity